Everyme App Review

Everyme App: The Contact Organizer While Facebook’s active user base grows everyday, many of us are becoming more reserved in our social circles, and when I say social circles we aren’t talking about the “Ghost Town” formerly known as Google+. We’re talking about real social circles comprised of our old and new friends, friends from…

Coca-Cola Olympic Advertising

Coca-Cola Olympic Advertising Mobile Apps The Olympics bring out the most in brands and Coca-Cola knows it. Beverage giant Coca-Cola plans to make mobile advertising a big part of their Olympic marketing strategy. This is Coca-Cola’s largest digital media campaign ever and they are planning on using music and music apps to target the younger…

Planning On Buying Facebook IPO? Consider This

Consider This BEFORE Buying Facebook IPO The announcement and coming due date for the Facebook IPO have been making headlines for some time now. Speculation of its rise/fall, and of it’s silicon-valley-bubble-like qualities have all been well documented. There are 3 key factors to consider before turning your life savings into Facebook stock options: History,…

Is the Facebook IPO price bubble going to burst?

Facebook IPO – To Buy or Not To Buy? The Facebook IPO date is tomorrow and it will be insane! The Facebook IPO feeding frenzy is real and I believe that the stock price is going to skyrocket -at least initially. The question I have is not how high will the Facebook IPO price go…

BMW’s Olympic Ads London 2012

BMW & “The Drive to Win” BMW is known as “The Ultimate Driving Machine” for many reasons. BMW designs and manufactures luxury automobiles with performance, handling and attention to detail. In 2010, the automaker singed a six year contract with the U.S. Olympic Committee to serve as the “official mobility partner.” That sponsorship was and…

Google Adwords For Video Makes Video Advertising Easy

Google Adwords Videos Last year Google announced the addition of “Adwords for video” to their sponsored ad program. It comes as no surprise that Google Adwords for video is “Powered by YouTube,” seeing how Google Inc. purchased YouTube for $1.65 Billion back in 2006. Since then,  YouTube has grown to be the second largest search…

Online Sales Tax-Illinois Update

Illinois Says NO to the Amazon Tax No, is what Cook County Circuit Judge Robert Lopez Cepero said to the state of Illinois on April, 25th 2012. Judge Robert Lopez Cepero struck down the 2011 sale tax law that would tax online sales from out-of-state companies. Judge Cepero also ruled that the Illinois law is…

The Mother’s Day Rush by Valerie Carsey

The Mother’s Day Rush Happy Mother’s Day Mother’s Day is coming up on Sunday, May 13th, 2012! Get your mother something beautiful. You don’t have to tell her that you got a tip. Surprise her. Be wonderful Marketing to “Mom” No, I am not talking about my mom, specifically, but “today’s mom”. The majority of…

How To Maximize Your Google Searches

How To Use Google Search Having trouble finding what you’re looking for on Google? Are the search results cluttered with useless junk? Then you may need to adjust your Google search behavior. I found this useful piece of information floating around the interwebs and I thought some of you might like it. Try using some…

Marketing to Women Consumers: by Valerie Carsey

Marketing and Advertising to Women Consumers My Dirty Little Secrets: I once owned a Gillette Razor with multiple blades, a moisture strip and a wide “silky” handle that had me convinced of its “gentle glide” against my legs. I loved the Dove commercials that portrayed their products to make my skin “smooth and soft as…