Category: Olympics

Do you call in sick to work to watch or play sports?

For some, the modern work schedule is more flexible than ever, yet there are still a large number of people who call in sick because of their favorite sport. A recent study performed by Harris Associates for the The Work Force Institute at Kronos Incorporated revealed that “employees around the world have, to varying degrees,…

Coca-Cola Olympic Advertising

Coca-Cola Olympic Advertising Mobile Apps The Olympics bring out the most in brands and Coca-Cola knows it. Beverage giant Coca-Cola plans to make mobile advertising a big part of their Olympic marketing strategy. This is Coca-Cola’s largest digital media campaign ever and they are planning on using music and music apps to target the younger…